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Lyft has revealed a new feature, which will allow users to designate the favorite pilots and drive with them when possible.
Why it matters
Earlier this week, the main competitor of Lyft Uber also said that he was launching new feature in Select US Cities, which allows rider women and drivers to choose to be paired with women.
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In 2021, Lyft revealed through his report on community security that he had received more than 4,000 sexual assault reports during their travels from 2017 to 2019. The report did not specify if it concerned runners or drivers. Back in 2023, Lyft presented A feature called Women + Connect who gave non -binary women and drivers The ability to match more women as well as non -binary riders.
How does Lyft functionality work?
The functionality will allow users to “prefer” drivers after riding with them, according to a press release published by Lyft.
Then, for future calendar walks, Lyft “prioritizes the connection” of users to their favorites where this is possible.
What to know
Lyft said in a press release that functionality is to give users control of their rides and establish relations with drivers.
It is also a question of rewarding the drivers, said Lyft. Drivers added to a favorite list will be informed and can unlock priority access.
“When drivers know that they are appreciated, this creates a positive cycle. They are motivated to continue to provide exceptional service, and you always get superb journeys with people you trust,” Lyft said in the press release.
Lyft was launched for the first time in 2012 and is the second largest carpool supplier in the world, operating in the United States and Canada only, and having a market share of 8% in 2022, according to Statista.
UberThe pilot program, entitled “Women Preferences”, will be tested in Los Angeles, San Francisco and Detroit in the coming weeks.
The functionality of Uber will Allow women to select female drivers When requesting a trip or booking in advance. Women will also be able to define their driver preference in the application settings; Although it is not guaranteed, this increases the probability of a female pilot match. Female drivers will also be able to choose to accept only the driving requests for rider women.
What people say
Lyft, in a press release: “We think that each trip should feel personal, safe and connected. This is why we are delighted to introduce a new feature allowing you to” favorite “your driver, which adds more personalization to your Lyft experience while celebrating the pilots that go beyond to make your trip special.”
What is the next step
The functionality will be deployed in certain places in the coming weeks, from certain regions, then at a wide launch in the United States and Canada by the end of August.
